Abstract
The terms Big Data and Business Analytics are more than just buzzwords. Businesses are able to become more customer-centric, launch innovative business models, achieve faster time to market, and improve their operational performance – all thanks to Big Data and Analytics.
Organisations are investing heavily in data analytics to be able to unleash the power of structured and instructed data residing inside their organisation as well as outside. So what exactly is business analytics and how does it help organisations in becoming more competitive.
In this comprehensive guide by Inteliment, you will –
- Understand what is advanced business analytics and the key business benefits of that
- Know some of the real-world examples where enterprises have experienced positive business impact of advanced business analytics
- Understand what is visual analytics and what are its benefits
- Get to know how various industries such as manufacturing, telecom, media and broadcasting, banking, and retail are leveraging the power of advanced business analytics
- Understand the challenges posed by the changing nature and behaviour of data
- Know the best practices to follow to ensure that the business analytics initiatives are successful